design companies (including website design company) the biggest problem is how to communicate with customers effectively? How to let the customer think this is a good piece of work, how to let the customer recognition of our work? Effective criteria where? If you want to know, then please take a few minutes to read this article by only a summary of their experience, perhaps is not comprehensive enough, but can always help you.
we need to communicate effectively with our customers. First of all, we must understand the needs of our customers. It is also a standard to judge whether your work meets the needs of your clients. Therefore, the starting point and the final point of effective communication with customers are what the website will be used for. What is the purpose of doing the website?. The most important thing is that the design method and performance are for the purpose of service. Different guiding strategies are formulated according to different purposes. The following categories of customers are most common:
first class customers, my website is to show the company introduction and products.
customers build websites to show company profiles and products. Then, when we design, to highlight the product as the focus of the appeal, the product can be handled by customers clear and bright, clear at a glance, clear and convenient browsing, so that naturally meet the requirements of customers. So we should plan to site product display products as the focus demands a set of criteria for all the customers, provide the solution, which can save time and effort, but also to meet the demands of customers.
second types of customers, my website, can let search engine search our product keywords to find us.
customers need search engine optimization. In addition to highlighting his products or services, we should focus on the search optimization design, the use of FLASH may be less, and may be slightly less beautiful. However, as long as the design methods and performance in line with the enterprise’s VI standard, clean and generous, then it is a good work. Similarly, we can also set up a standard program for such customers, but the design can be changed, but the overall is in line with customer needs.
third customers, my website is to show that we are a big company or Brand Company.
what customers need is image. We may not consider how to optimize the search, mainly to guide customers to make full use of the advantages of art and FLASH design and production. Focus on the demands of clean and generous, plus creativity, of course, to do such customers, designers need a lot of experience, if the experience is not enough, so much learning and drawing on domestic and foreign works, thinking summary.
fourth types of customers, my website, in addition to display products, but also search for optimization, but also to provide technical support services, but also to show that I am a big company image.
such customers may be a very strong company, if it is an ordinary small company, and would not give you much money to ask you to do such a web site, then still do not answer. For >